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EPHYMOL | SAFW AW27

You can’t reinvent the wheel. Or the suit. But for Ephymol, what matters is the soul you pour into it. Ephraim Molingoana has shaped South African menswear for 25 years with his sharp tailoring, vibrant colour, and fearless individuality. In this conversation, the Ephymol founder reflects on his journey since launching at South African Fashion Week, how Sophiatown’s jazz subcultures inform his aesthetic, the duty to mentor the next generation, and reserving a front-row seat for his late dear friend, cultural icon Maria McCloy. He returns to the runway with The Rebirth of Slow Classic and Ephymol Introducing the New Jeaneration, bridging timeless craftsmanship and denim with contemporary urban style. Filmed at Nu Metro at Hyde Park Corner, with thanks to the team for hosting us. SAFW AW27 | 20 to 25 October 2026 SEE EPHYMOL ON THE RUNWAY Friday, 23 October 2026 Arrival from 20:30 | Show at 21:30 The Forum, Hyde Park Corner BOOK TICKETS: https://www.quicket.co.za/events/399816-south-african-fashion-week-autumnwinter-2027 Discover the designer: https://www.safashionweek.co.za/ephymol #SAFWAW27 #CollectionbyJCLeroux #JCLeRoux #SAFWxHPC #HydeParkCorner #ResponsibleFashion